Why electricians are different
- Many calls are safety issues: sparking outlets, burning smells, a dead panel, or a tripped main. The tool has to flag those and get them to a human fast.
- A lot of callers ask “do you do this?” questions (EV chargers, generators, panel upgrades, service changes). An AI that knows your service list filters out jobs you don’t take.
- You’re usually on a ladder or in an attic when the phone rings, so voicemail is the default today. Rosie’s electrician page claims 80% of callers who hit voicemail hang up and move on (vendor claim, not independently verified).
What to look for
- 24/7 pickup with no night or holiday premium
- Emergency vs. routine sorting with instant text alerts
- A clear service list the AI can answer from (EV chargers, panels, generators, rewiring)
- Calendar booking during the call, not just a booking link
- Live or warm transfer to the on-call electrician, ideally with backup numbers
- Spam and robocall filtering
- English and Spanish
- Keep your existing number via call forwarding
Snapshot: Rosie (official, checked Oct 15 2026)
Source: https://heyrosie.com/pricing · https://heyrosie.com/industries/electricians
| Plan | Price | Minutes | Electrician-relevant features |
|---|---|---|---|
| Professional | $49/mo | 250 | Message taking (2 scenarios), text appointment links, spam detection, website chat |
| Scale | $149/mo | 1,000 | Calendar booking in-call, warm and live transfers, texts during the call, 5 message scenarios |
| Growth | $299/mo | 2,000 | Waterfall transfers (tries several numbers until someone answers), pricing estimates, upload training docs, unlimited scenarios, white-glove onboarding |
All plans: 24/7, multiple calls at once, EN/ES on every call, summaries/transcripts/recordings, Zapier, iOS/Android apps, pick your area code, works with Google Voice. 7-day free trial. Annual billing gives 2 months free. Website Texting add-on $50/mo. Rosie positions itself against live answering services at about $2.00/min and claims under $0.20/min on its plans.
Snapshot: Goodcall (official, checked Oct 15 2026)
Source: https://www.goodcall.com/pricing
| Plan | Price | Included | Overage |
|---|---|---|---|
| Starter | $79/mo | 100 unique customers (about 150 calls) | 79¢ per extra customer |
| Growth | $129/mo | 500 unique customers (about 750 calls) | 26¢ per extra customer |
| Scale | $299/mo | 2,000 unique customers (about 3,000 calls) | 15¢ per extra customer |
- Billing counts unique callers per month, not minutes. The same person calling five times in a month counts once. Spam and wrong numbers don’t count.
- Local number included on every plan, or forward your existing number.
- No classic free trial; you build and test a free demo agent and pay when you connect a number.
Which billing model fits an electrical shop
- Rosie meters minutes. Fine if most calls are short (what’s the problem, address, book it).
- Goodcall meters unique customers. Better if the same contractors, builders, or homeowners call back several times during a job.
- Storm season: outages drive call spikes. Check each plan’s overage terms before you need them.
Rough math (example, not measured data)
If one missed service call is worth a $250 to $1,500 job (outlet repair up to a panel swap), catching one extra job a month covers either tool’s mid plan.
More on AI receptionists
- Best AI receptionist for small business: Upfirst, Rosie, My AI Front Desk, Smith.ai and Ruby compared
- How much does an AI receptionist cost?: plan prices, overage rules and worked examples
- AI receptionist for contractors: emergency routing, intake and setup checklist
- Reviews: Upfirst · My AI Front Desk